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| Larry
Cerri, Founder and Managing Partner, comments on
two recent articles that address the need for interactivity
in learning situations and corporate meetings. |
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When I picked up the NY
Times last January, I spotted "101 Redefined" by
Richard Panek. It read like an advertisement for the
UNISON process and its supporting technology.
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UNISON: Business sponsors of
meetings (the bill payers) are looking very close
at the 'worth' of meetings. What challenges are these
content owners putting to meeting process designers
regarding the cost of meetings?
AW: Business
sponsors increasingly want justification
that our meeting process design
recommendations will deliver
the "bang for their buck." That's
always been the process designers'
job. In order to deliver a strong
ROI, ...
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 Two
for the price of one – team and individual polling
Anonymous individual instant polling is now part of the
UNISON package.
Are you ready for U-Play?
We now have game modules that you can use for motivation,
educational reinforcement, and competitions at your meetings.
UNISON is Hi Tech and very
Hi Touch!
Read about the integral part that UNISON played in two
culture-changing meetings in "Hi-Touch,
Hi-Tech," published in Insurance Conference Planner
Magazine.
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In recent UNISON
supported training sessions, touch
screen kiosks were added as knowledge check stations.
After registration, participants were directed to the
UNISON kiosks where they took self-assessments to test
their knowledge ...
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In 2 separate meetings UNISON successfully
tracked, assessed the knowledge and recorded the feedback
of more than 700 Sales Representatives and Brand Managers
who were:
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"The
results from UNISON were used at post meetings
to discuss performance gaps and as a result
our action plan included [UNISON's] key findings."
Training Manager, 2005 Pharmaceutical National Sales
Meeting |
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"Love
the technology. (It) engaged everybody. One
or two individuals did not dominate the discussions.
We got 250 questions that we addressed right
at the meeting."
2005 Drug Launch Meeting Sponsor |
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"The
management team viewed UNISON as a great tool
to identify and track gaps
in performance. The representatives liked the 'competitive
edge/factor' that
UNISON provided."
Training Manager, 2005 Pharmaceutical National Sales
Meeting |
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"This
technology was great. It made a positive difference
to be able to ask questions of the brand teams
through the computer and to have them answered
for the entire group."
2005 Drug Launch Meeting Participant |
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 June
21-22 – PharmaForce
2005
Sheraton Inner Harbor Hotel, Baltimore, MD
UNISON is a proud sponsor of PharmaForce 2005, the premier North
American Pharmaceutical Sales Force Effectiveness Conference.
UNISON CEO, Larry Cerri, will be part of a panel discussion, "Accurately
Analyzing and Renewing Individual Field Representatives Performance
in a Team-Based Environment." Larry will talk about the
UNISON "effect' on driving waste, cost and time from sales
meetings and at the same time obtaining critical information
about sales force readiness to meet sales goals and projections.
Check out the UNISON booth where all the functions that
take the guesswork out of knowing how well a sales force is being
trained and prepared will be featured.
 July
10-12 – 2005
World Education Congress
Miami Convention Center, Miami, FL
If you can’t make it to Baltimore but will be in Miami
for the Meeting Professionals World Education Congress in July,
visit the UNISON booth (#632) to experience all of its functions
including U-Learn, U-Play and
the new individual
instant polling version of U-Select!
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| The 101
Education article pointed to a correlation
between interactivity and improved results, i.e.,
greater comprehension. In the next issue, we
will explore this correlation in more depth focusing
on business results such as increased sales.
Gaining greater alignment through interactivity
will also be explored. Trends in new meeting
techniques, process design and UNISON applications
will be discussed too! |
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Video: A UNISON Setup
